Comments on: Don’t Be Mislead http://www.wordofmouthmagic.com/dont-be-mislead/ Word of Mouth Marketing = WOW! + Follow-up + 'Call To Action' Tue, 06 Jan 2009 03:04:19 +0000 http://wordpress.org/?v=2.7 hourly 1 By: Alan Allard http://www.wordofmouthmagic.com/dont-be-mislead/comment-page-1/#comment-395 Alan Allard Mon, 14 Jul 2008 19:21:05 +0000 http://www.wordofmouthmagic.com/dont-be-mislead/#comment-395 Excellent review of Paul McCord's materials. He is a thought leader in regards to sales and sales management. Excellent review of Paul McCord’s materials. He is a thought leader in regards to sales and sales management.

]]> By: Lisa Katz http://www.wordofmouthmagic.com/dont-be-mislead/comment-page-1/#comment-391 Lisa Katz Thu, 03 Jul 2008 14:14:09 +0000 http://www.wordofmouthmagic.com/dont-be-mislead/#comment-391 I find it interesting that many of my corporate buddies love Linked In. As a Financial Planner I found it ...... well to be honest.... quite useless. As a small business professional I rely on trusted associates and strong relationships to generate new business. My reputation is important and having befriended 400 online strangers means very little to my bottom line. I have been using an online tool, http://www.referralkey.com/ I invite the people I know and trust to join my referral network. I can then get quarterly reports to analyze and ensure those relationships are reciprocal. I also have access to my associate's circle so I can exchange referrals with new prospects with only one degree of separation. I highly suggest it for small businesses looking to see actual results from networking. I find it interesting that many of my corporate buddies love Linked In. As a Financial Planner I found it …… well to be honest…. quite useless. As a small business professional I rely on trusted associates and strong relationships to generate new business. My reputation is important and having befriended 400 online strangers means very little to my bottom line.

I have been using an online tool, http://www.referralkey.com/ I invite the people I know and trust to join my referral network. I can then get quarterly reports to analyze and ensure those relationships are reciprocal. I also have access to my associate’s circle so I can exchange referrals with new prospects with only one degree of separation. I highly suggest it for small businesses looking to see actual results from networking.

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