Word of Mouth Marketing...
For Small Business
Word of mouth is THE most powerful form of marketing.
Testimonials are about building word of mouth directly into your sales process.
There is one marketer who claims from extensive testing that testimonials are THE most crucial part of an online sales letter (apart from the order link.)
I’ve even seen a successful sales page which was simply […]
In copywriting circles the battle rages. Which is better long copy or short copy? Getting to the point quickly with short copy, or giving them every possible detail they need to know with long copy.
The debate is actually a false one, and this mistake is why the battle rages endlessly.
The length is entirely irrelevant.
The answer […]
Here are 5 key reasons why growing by word of mouth is one of the smartest ways you can go…
1. Word of mouth is one of the cheapest way to get new clients. You can get referrals without spending any money! Get the mindset right and you will suddenly see all the opportunities for referrals […]
Are Word of Mouth referrals a DELIBERATE and growing part of your marketing?
Three weeks ago I stumbled across a just-released e-book on referral marketing from a UK trainer called Vince Golder.
So I contacted Vince, not expecting much to come of it. Anyway it turns out that Vince is much more than I thought. He understands […]
I’ve had heaps of word of mouth marketing stuff I’ve been wanting to bring to you.
I’ve been slowed down by having to turn it into emails each time. A blog is a simpler way to deliver so much more of this material to you.
So let me start back at a real marketing fundamental.
If there is […]