Not only that but I have also been too sheltered by running my practice mostly by referrals. If there is one bad thing about word of mouth and referrals it’s that it can make you soft as a salesperson.
It doesn’t have to be that way. I’m learning. You can too.
Selling is a learnable skill.
If you get good at selling AND you understand word of mouth and referrals, well…
The book “Creating a Million Dollar a Year Sales Income: Sales Success through Client Referrals” is all about such success.
Yes, there really are sales people doing a million dollars a year, and referral marketing is almost always a key part of that success.
This book was written by Paul McCord and became an Amazon and Barnes and Noble best-seller as well as being included in the prestigious Forbes Book Club.
Following that book I checked out one of Paul’s teleseminars. I’ve heard quite a few speakers in my time, but he immediately impressed me as someone with real-world expertise, and a no-nonsense approach. We emailed and spoke. Paul knows his stuff.
A few months ago he asked me to give him feedback on his latest book, “SuperStar Selling: 12 Keys to Becoming a Sales SuperStar”.
I wrote back to Paul warning him that people may not like to hear such straight-talking…
“I’ve put down my thoughts, and you and/or your publisher can edit for your purposes.
Realism is a scary thing to put in a book Paul.”
The rest of my comments are in Editorial Review section on the Amazon order page.
As is becoming traditional with book launches these days there are a whole heap of bonuses available as well. Sometimes there are one or two bonuses in the bunch that are actually worthwhile.
I’ve included a complementary copy of one of the products I will be creating later this year, so you can be sure there is at least one good one this time…
http://www.thetwelvekeys.com/html/bonus.html (website no longer available)
You can enter your Amazon Number here to get access to them all…
http://www.thetwelvekeys.com/html/register.html (website no longer available)
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