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Category Archives: Follow-Up

THE Word of Mouth Dentist

Tuesday, November 27, 2007

One of the first people I ever came across who had really mastered the art of Word of Mouth was an Australian dentist named Paddi Lund. In fact in “Word of Mouth Magic”, the whole of Chapter 4 is devoted to just a few of Paddi’s ideas and leverage points. It’s that powerful. Paddi is [...]

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The Anti-Word of Mouth Conspiracy

Tuesday, November 20, 2007

Why don’t you hear more about word of mouth and referral marketing? Every business gets referrals, and some businesses survive on referrals and repeat business alone. Not only that but referrals, on average, bring much better customers than any other method of marketing. So why aren’t you being flooded with information about how to market [...]

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24 Hour Word of Mouth Special

Thursday, November 1, 2007

On occasions on this blog I will offer discounts on various products I make, and also on those I recommend if at all possible (I hope to have one ready in time for next week.) These specials will be one time only for any product, and they will be for a limited period. They will [...]

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